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Department of Aging Launches Rebrand of Medicare Benefits Enrollment Counseling Program

Formerly Named APPRISE is now PA MEDI

07/07/2021

Harrisburg, PA – The Pennsylvania Department of Aging (PDA) announced that as of July 1, the PA State Health Insurance Assistance Program, formerly known as APPRISE, has now been renamed Pennsylvania Medicare Education and Decision Insight, or PA MEDI. Pennsylvania's Medicare beneficiaries will receive the same services under the same program, just under a new name.

PDA's Education & Outreach Office (EOO) embarked on a rebranding process to improve public awareness of the program and of the valuable services it provides to Pennsylvania's Medicare-eligible individuals, their families and caregivers to assist them in making informed health insurance decisions that optimize cost-savings and access to health care and benefits.

The program provides free, confidential, objective, and easy-to-understand information about Medicare Advantage Plans, prescription drug plans, and Medicare Supplement plans, Medicare appeals, and allows Medicare beneficiaries to compare plans and costs to determine what best meets their needs.

"The new brand presents a unique opportunity for the program to grow, innovate and connect with beneficiaries and organizations; tap into new populations; and to better accommodate the needs of beneficiaries," said Susan Neff, PA MEDI director. "The new brand also supports the vision to be the known and trusted community resource for unbiased Medicare information. We welcome beneficiaries to call the PA MEDI Helpline at 1-800-783-7067 for Medicare-related questions."

The program's services are provided through Pennsylvania's 52 Area Agencies on Aging by a network of almost 800 trained counselors in the commonwealth, many of whom are volunteers. Many PA MEDI volunteer counselors started off as Medicare beneficiaries with questions or concerns about their coverage who, after receiving assistance through PA MEDI, wanted to learn more about how they could share that knowledge with others. PA MEDI volunteer counselors receive free training about Medicare, Medicaid, Medicare Advantage, Medigap, Medicare prescription drug coverage, appeals, fraud, abuse, and more.

To learn more about PA MEDI or becoming a volunteer, click here or to find an open enrollment event in your area call the PA MEDI Helpline at 1-800-783-7067, Monday through Friday, 8 a.m. to 5 p.m.

MEDIA CONTACT: Jack Eilber: agingcomms@pa.gov

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